Escape. Unwind. Repeat. Branding a Holiday Rental.
Details
Client
Appartamento da Andrea
Role
Freelance Designer
Services
- Brand Identity
- Logo
- Motion Graphics
- Signage & Environmental Design
- Editorial Design
Brief
Appartamento da Andrea needed a distinctive visual identity to set their holiday rental service apart in a competitive market. The goal was to create a warm, inviting, and stress-free aesthetic that would reflect the relaxing nature of the stay whilst ensuring strong brand recognition across multiple platforms.
Approach
To capture the essence of a joyful and effortless holiday experience, I developed a cohesive brand identity that resonates with potential guests at every touchpoint. The branding balances vibrancy and elegance, making it both eye-catching and soothing.
The strong, consistent brand identity helped increase bookings, making the rental service instantly recognisable on booking platforms.